FOOTBALL
AGENT PRO
The Sports BE’s Football Agent Pro is a global training programme built around a clear 90-day strategy for aspiring and newly licensed football agents.
Football Agent Pro is built around the first 90 days of the football agent business. This is where new football agents either gain direction or lose momentum. Passing the exam gives you the licence, but it does not show you how the profession actually works.
This programme explains what happens next. Over 12 weeks you will explore how the football agent industry operates globally, how relationships with players and clubs begin, and how new agents approach the early stages of building a career in the game.
What is Football Agent Pro?
The training course allows football agents to understand the steps to take in theFirst 90 Days of building their agency.
Becoming a football agent is not about passing an exam.It is about knowing what to do next.
Many new agents receive their licence and quickly realise they are unsure where to start. The regulations are clear, but the day-to-day business of being an agent is rarely explained.
Football Agent Pro focuses on the all important first 90 days.
Those first three months shape how you approach the profession, how you build relationships, and how you begin developing opportunities for players.
This programme is designed to help you understand what those early months should look like, and avoid making some costly and time consuming mistakes…
Why Choose the Football Agent Pro Course
✅ Live Online Sessions: Learn directly from experienced FIFA Licensed Football Agents.
✅ Focus on the First 90 Days: The programme shows exactly what new agents should do in the critical first three months, turning knowledge into action.
✅ Global Perspective: Learn how football operates across different countries, leagues, and levels, so you can work internationally from day one.
✅ Structured, Professional Classroom: Weekly live sessions guide you step-by-step through the foundations of the business without overwhelming you.
✅ Practical, Actionable Insight: Real-world examples, scenarios, and discussion prepare you for the realities of representing players.
✅ Clear Path to Mentorship: Football Agent Pro gives you the foundation and confidence to progress into personalised mentorship, deal support, and global networking opportunities.
Football Agent Pro Details
📆 Start Date: Instant Access. Flexible Schedule (180 day access)
🖥️ Live Sessions: 3 Live Sessions Per Week
Monday 1pm London / 8 am EST
Tuesday 8 am London / 3 am EST
Thursday 9 pm London / 4pm EST
💻 Access to Sports BE Training Hub: Access to football agent career support materials
🤝 Sports BE Connect: Access to the Sports BE Connect WhatsApp Community (Exclusive Access)
💷 Course Fee: £350 / €425 / $495 (Flexible payment options available – PayPal / Klarna – Bank Transfer)
One on One sessions available on application.
How the FOOTBALL AGENT PRO TRAINING Helps Solve Your Football Agent Business Problems IN 90 DAYS
❌ You don’t know where to start as a football agent
✅ Football Agent Pro gives you a step-by-step 12-week plan for your first 90 days. From industry overview to building a network, you’ll have a structured path rather than guessing or wasting time.
❌ The global football market feels overwhelming
✅ The course covers the global football ecosystem, including player markets, club structures, and opportunities across continents. You’ll understand where to focus your efforts and which markets to target.
❌ Networking feels impossible
✅ You’ll learn how to approach clubs, players, and other agents. Practical guidance on building your network ensures you make the right connections from day one.
❌ Understanding contracts and deals is confusing
✅ Sessions cover player contracts, transfer processes, and legal basics. You’ll gain confidence to handle real-world negotiations without getting stuck on technicalities.
❌ Lack of strategy to secure clients and opportunities
✅ The course teaches you to assess talent, identify clients, and create a 90-day career strategy. By the end of the course, you’ll know your first steps, who to contact, and how to begin to structure your business approach.
What Football Agent Pro Delivers…
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Understand the First 90 Days
Learn what the early stage of an agent’s career actually looks like. The programme explains the activity, conversations, and professional behaviour expected during the first three months in the industry. -
Learn How the Football Agent Business Works
Gain a clear introduction to the structure of the football agent profession, including how players move between clubs, how opportunities develop, and how agents operate within the football ecosystem. -
A Global View of the Game
Football Agent Pro looks beyond one league or country. You will explore how football markets differ across regions and how agents often work across borders. -
Structured Weekly Learning
The programme follows a clear classroom format with one focused session each week. This allows participants to build their understanding of the profession step by step. -
Industry Insight From an Experienced Agent
Sessions draw on real experience from working in the football industry, helping participants understand how the profession works in practice rather than just in theory. -
A Strong Foundation for the Profession
Football Agent Pro provides an introduction to the business side of football representation and helps participants develop a clearer understanding of the role before taking further steps in their career.
Module 1: Introduction to the Football Agent Profession
What you’ll learn
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How the football agent industry works
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The different roles agents play in the market
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What clubs and players expect from an agent
Benefits and outcomes
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Clear understanding of the profession
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Realistic expectations of the job
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A foundation for the rest of the programme
Module 2: The Global Football Market
What you’ll learn
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How football operates across different countries. The regulations and the business.
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How transfer markets vary by region
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Where opportunities exist for new football agents
Benefits and outcomes
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Wider understanding of global opportunities
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Ability to identify markets that suit your clients
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Awareness of how international deals develop
Module 3: The Role of a Football Agent
What you’ll learn
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The responsibilities involved in player representation
- The key differences between a football agent and a scout
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The difference between recruiting, advising, and negotiating
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The importance of trust and credibility in the business
Benefits and outcomes
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Strong understanding of professional responsibilities
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Clear idea of how agents add value to players
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Confidence in your role within the industry
Module 4: Your first 90 Days as a Football Agent
What you’ll learn
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How to organise your first months in the industry
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What actions actually move your career forward
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How to avoid common mistakes new agents make
Benefits and outcomes
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A practical 90-day career plan
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Clear priorities for building momentum
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Greater focus on productive activities
Module 5: Talent ID and Recruitment
What you’ll learn
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How agents identify potential clients
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Where to find players and talent opportunities
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How to approach players professionally
Benefits and outcomes
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Ability to evaluate players realistically
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Greater confidence approaching potential clients
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Understanding of how recruitment works
Module 6: Building your Network in Football
What you’ll learn
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How relationships drive the football business
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Who you should connect with early in your career
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Practical approaches to networking in football
Benefits and outcomes
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Strategy for building industry contacts
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Understanding of who influences decisions
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Greater confidence starting conversations in the market
Module 7: Working with Players and their Families
What you’ll learn
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How to communicate with players and parents
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Managing expectations around careers and opportunities
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Handling sensitive conversations professionally
Benefits and outcomes
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Improved communication skills
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Stronger relationships with players and families
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Better understanding of player support needs
Module 8: Club Relationships and Communication
What you’ll learn
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How clubs assess players and agents
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The right way to present players to clubs
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Professional communication with decision makers
Benefits and outcomes
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Better credibility when dealing with clubs
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Stronger understanding of club priorities
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Ability to approach opportunities professionally
Module 9: Transfer and Market Opportunities
What you’ll learn
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How transfers develop in the market
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Timing and opportunity in football recruitment
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The role agents play in facilitating moves
Benefits and outcomes
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Clear view of how deals begin
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Understanding of how agents create opportunities
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Greater awareness of transfer market dynamics
Module 10: Contract and the Business of Representation
What you’ll learn
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Introduction to representation agreements
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Basic structure of football contracts
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The importance of documentation in the business
Benefits and outcomes
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Stronger awareness of contractual foundations
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Understanding of how agreements protect your work
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Confidence discussing representation professionally
Module 11: Negotiation and Commercial Opportunities
What you’ll learn
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Basic negotiation principles used in football deals
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How agents negotiate contracts and opportunities
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Introduction to commercial agreements such as endorsements and image rights
Benefits and outcomes
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Better understanding of how negotiations unfold
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Awareness of the commercial opportunities around players
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Greater confidence discussing value, terms, and opportunities
Module 12: One-to-One Consultaiton Session
What you’ll learn
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Opportunity to discuss questions from the programme
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Career direction and next steps
Benefits and outcomes
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Personal guidance on your football agent pathway
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Clarification of key topics
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Flexible session that can also act as a buffer week if required
As a football agent, John has represented players all over the world and has been a FIFA Licensed Agent since 2004. He will take students through the entire process of becoming a successful football agent.
For over a decade John has helped hundreds of people realise their dream of becoming a football agent.
Since developing the first ever Online Football Agent course in 2007, he has continued to offer unrivalled support and guidance to students around the world.
KICK-OFF YOUR FOOTBALL AGENT CAREER TODAY!
SUCCESS STORIES FROM LICENSED FOOTBALL AGENTS
Prosper – FIFA Licensed Football Agent
After completing the Sports BE program, Prosper became a key figure in African football. He now manages high-profile transfers across North America and Europe, helping young African talent break into the global stage.
Peter – FIFA Licensed Football Agent
Peter’s focus on the goalkeeper market has seen him negotiate international contracts and build a strong reputation for his expertise in this niche area, all thanks to the comprehensive mentorship he received from Sports BE.
Pierre – FIFA Licensed Football Agent
Pierre’s background as a scout, combined with the mentorship program, has allowed him to specialize in representing French-speaking players, creating unique opportunities for his clients in France and Belgium.
WHAT YOU’LL GAIN
Steps on How to Recruit and Promote Clients
Spot real opportunities. Find commissionable players. Promote them to the right clubs and get deals over the line.
Begin to Grow your Football Network
Tap into John Print’s personal contacts. Build relationships with clubs, scouts, and decision-makers that actually matter.
Discover how to Generate Multiple Income Streams
Earn from player commissions, broker deals, and explore media and sponsorship opportunities for your clients.
Understand How the Football Business Actually Works
Learn how to operate day to day — from admin and contracts to managing expectations and handling setbacks.
Build a Career in Football
Avoid short-term thinking. Get the habits, systems, and mindset needed to stay in the game long-term.
TAKE YOUR FOOTBALL AGENT CAREER TO THE NEXT LEVEL!
If you’re ready to invest in your future and develop your career as a real football agent, schedule a no-obligation discovery call with us today.
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