FOOTBALL AGENT ESSENTIALS

 

The Football Agent Essentials course is for aspiring, new, and licensed agents who want to build and grow a successful football agency.

BEING A FOOTBALL AGENT – THE ESSENTIALS

A 5-week course for new, aspiring and existing football agents focused on building a career in the football business.

Are you serious about starting a career in football agency?
Whether you’re just exploring the idea or you’ve recently earned your licence and want clear next steps, this course gives you the foundation you need.

It’s designed for football agents who want to learn, not just watch. Those that want to build a successful football agency.

It’s created with in a consultation style, answering the questions that are importand to you. Just straight-talking, practical guidance allowing you to learn the business and BE Part of the Game!

What You’ll Learn

The course is structured over five weeks with one module per week:

✅ The origins of the football agency business
✅ The roles and responsibilities of a football agent
✅ How to make yourself relevant in the football industry
✅ Importance of good recruitment and the dangers of poor recruitment
✅ Winning player promotion strategies
✅ Contract negotiation employment contract essentials
✅ Networking and career development in the football industry

📹 Session Recordings – Can’t attend live? Rewatch all sessions on demand to reinforce learning.

🤝 One-on-One Support – Receive personal guidance from John Print, a FIFA-licensed agent with 25+ years of experience.

Course Details

📆 Start Dates:

  • Monday 4 August 2025
  • Monday 15 September 2025
  • Monday 20 October 2025
  • Monday 24 November 2025

🖥️ Live Sessions: Monday 19:00 London Time / 15:30 EST
🌏 New Sessions for Asia & Australia: Saturday at 09:00 London Time / 19:00 AEST
💻 Access to Recordings: Review lessons at your own pace
💷 Course Fee: £250

  (Flexible payment options available)

Why Take This Course?

Live Weekly Zoom Sessions
Learn directly from a FIFA Licensed Football Agent with over 20 years’ experience.

Understand the Role of a Football Agent
Learn what an agent actually does—day to day, week to week. How they prepare and how they strategise.
Get clear on how players are recruited, promoted, and transferred.

Start Building Your Business
See how agents grow their network, manage relationships, and create opportunities.
Find the right pathway for you.

The Realities of the Job
We’ll talk honestly about what works, what doesn’t, and where most new agents go wrong.
You’ll hear stories from off and on the pitch—not just theory.

Professional Growth
Know what skills matter most and how to develop them. Learn what is most important when kicking off your football agent career and how to build your network.
Build confidence and clarity in your career path.

Sports BE Certificate & Reference
Receive a certificate of completion and an official educational reference—great for your CV and credibility in the industry.

COURSE FORMAT & SUPPORT

🎙️ Live & Recorded Sessions – Can’t attend live? Watch the replays anytime.

Quizzes & Assignments – Test your knowledge and track your progress.

🎓 Exclusive Training Hub Access – Get course materials and extra resources.

🎯 20 Weeks of Access – Revisit the content at your own pace.

🌐 Access to the Sports BE Networking WhatsApp Group

What Makes This Course Different?

Live, Interactive, and Personal – Unlike pre-recorded courses, you’ll get direct access to an experienced FIFA Licensed Football Agent who answers your questions in real-time.

Honest, Real-World Advice – Learn what really happens in football agency, not just theory. Understand the challenges, risks, and opportunities.

Career-Focused Learning – This course isn’t just about passing an exam. It’s about preparing you for a long-term career in football.

Support Beyond the Course – Get feedback on your skills, guidance on your next steps, and a professional reference to boost your credibility.

John Print - Sports BE

Introducing

John Print

Pass the FIFA Football Agent Exam and gain invaluable insights into the industry with expert guidance from FIFA Licensed Agent John Print who has successfully represented players globally since becoming a licensed agent in 2004.

Post Course Support

After completing the Sports Business Education Football Agent Business Courses, you will have the opportunity for a one-on-one online session to discuss or refine your recruitment strategy, with the potential for future collaboration.

Our aim is to help you take a significant step forward in your agent career.

Learn the business and ‘Be Part of the Game’.

Agents Trained

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Online Location

WHAT OUR STUDENTS SAY…

💬 “The live sessions were a game-changer! Real, honest advice from an experienced agent. I passed my FIFA Football Agent Exam and now work with a club in player recruitment.”James T.

💬 “This course gave me the confidence and skills I needed to make my first player deal. The networking advice was invaluable!”Sarah M.

💬 “Great mix of practical knowledge and real-world insights. The certification and reference helped me land an internship with a football agency.”David L.

“I highly recommend the FIFA Agent Exam training course designed and taught by John Print. With over 20 years of experience as a football agent and exceptional teaching skills, John provides everything you need to pass the exam. His deep knowledge and accessibility make him the perfect guide for aspiring agents. I started with no prior experience, and in just three months, I passed the exam and earned my FIFA license—100% thanks to John’s course.”

Caroline Cuozzi – FIFA Licensed Football Agent

“The Sports Business Education FIFA Football Agent Exam Training Course was a huge help in my preparation for the exam. The course provided an unmatched level of detail, making it easier to navigate the complex FIFA Agent Regulations. John Print was an excellent tutor, breaking everything down clearly and guiding me through the entire process. Based on my experience, I highly recommend this course to any aspiring agents looking to prepare properly. A big thank you to John and Sports Business Education for their support—I passed on my first attempt!” 

Evan Moran – FIFA Licensed Football Agent

“After completing the Sports BE program, I became a key figure in African football. I have been fortunate enough to be involved in some high-profile transfers across North America and Europe, helping young African talent break into the global stage.”

Emmanuel, Licensed FIFA Football Agent

“I was privileged to be part of the Business of a Football Agent course where John Print was our facilitator. John is so good at what he does, I learnt so much from him. I used to think I knew everything about the soccer agency business, but this course went much deeper than books and what I read online. I now feel prepared to step out there and fully get involved in the industry!”

Edem  Attipoe – FIFA Licensed Football Agent.

“Sports BE has really opened my eyes to the business. Their curriculum is detailed and covers aspects, I’ve never even thought about when it comes to football player representation. John is a knowledgable and dedicated mentor, that has helped me develop my business as a football agent.”

Kieran Brown, FIFA Licensed Football Agent.

“I have know John Print ever since I decided to develop a career as a football agent. He has helped me considerably. Not just to learn the business of recruiting, promoting and negotiating, but the intricacies of passing the FIFA Football Agent Exam. He’s helped to turn my dreams of being a football agent into reality.”

Prosper Adangwa – FIFA Licensed Football Agent

Who is This Course For?

This course is designed especially for:

  • Recently licensed Football Agents who are wondering ‘What Next?!?
  • Those that want to learn the essential skills of a football agent.
  • Candidates preparing to sit the FIFA Football Agent exam in 2026
  • Those that are considering a career as a football agent.
  • Professionals who are looking for a career change or to develop a side-line business.

Course Fee & Payment Options

💰 £250 for full access (5 modules, live training, and certification)
💳 Payment plans available via PayPal Credit & Klarna

Start Your Journey Today

🔹 Enrol Now – Secure your spot today Click Here
🔹 Have Questions? – Complete the contact form below, and we’ll get back to you.

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Looking for additional advice on building your football agent career?

For a complimentary consultation about a career as a football agent, simply fill out the form below or reach out via call or WhatsAp +44 (0)20 8152 7665.

 

Begin a New Career as a Football Agent Today!

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